Alan Fletcher

Advantages: Endless hours of fascination and amusement.
Disadvantages: It's heavy.

...The Art of Looking Sideways by Alan Fletcher, a renowned designer and art director, is a great coffee table book full of interesting and random information to keep the reader entertained. The book has won a number of awards. The book is hard back, between A4 and A5 in size and contains just over a 600 pages. The cover is simply white with a number of random statements scrolled across it. One of these statements, the only written in red, reads the Art of Looking Sideways. The Art of Looking Sideways is filled with Fletcher's lifetime collection of images, ideas, pictures, notes, drawings, quotes, puzzles, quotes, reflections, bizarre facts, poems, anecdotes, scraps and other useless information. It is inspirational and interesting and I love to deleve into this book on occassion as a source of pure amusement and fascination... Read review

Ciao members have rated this review on average helpful

Advantages: Have a look for five minutes or three hours...
Disadvantages: If anything it is the size..

...I acidentally came acroos this book through a friend, flicking through intially i decided to ask to borrow it overnight, 2 weeks later he had it returned. The thoughts and concepts of being so simple with design really opens your mind to thinking differently about everyday objects, this collection of Alan Flectcher's work is just a retrospective of all his excellant ideas, i would be satisfied with a book just on his average ideas, this man seems to be able to think outside his mind and think about other people's too. The layout of this book, the order, the colours within make it a very qualtiy buy, it's not one read. Its a book to either read on your own everynow and then or to discuss with other people.... Read review

Ciao members have rated this review on average somewhat helpful

Advantages: Great light reading
Disadvantages: Very big book (so also quite heavy reading!)

...I came across this book whilst browsing on Amazon, and once I had read a little about it, I just had to have it. The list price is £24.95, but Amazon charge only £16.46, and there are many copies available new and used for as little as £13.00, I have just checked. It sounds very expensive, but in my opinion this is great value for what you are getting, you will never tire of this book. First of all, it is massive. It is hard-backed, a little wider and a little shorter than A4, and about 2 inches thick, so you get a lot of book for your money! The cover is quite striking, and an interesting read in itself. It is white and has lots of sayings, proverbs and quotes ("Have you seen a purple cow?"). All the text is black, except for one piece that stands out in red, "The art of looking sideways", the title. It is by Alan Fletcher... Read review

Ciao members have rated this review on average very helpful