Advantages Good offers, quick delivery, good customer service
Disadvantages Conditions of delivered items, site navigation
I have just recently found buying online to be more than I expected. First of all it is the convenience of not having the pressure and intimidation of buying in a busy store (I hate going around a busy HMV store) and having the world and his wife watching you (the security guards at the door are so off putting). Most of all it is the ease that online shopping brings, type in your credit card details and your done, no rushing about and so on. The only downside is that you cannot see what you are getting. Out of all the online shopping sites Amazon has to be one of the most popular when it comes to buying books, DVDs and the rest. My experience has been a bit mixed on Amazon and I thought I would give you my view.First of all you can find the site at: www.amazon.co.uk
When you visit the site for the first time you will not have any cookies set up (the things that hold you personal information, like that you enter in online forms will be saved and will pop-up later for other forms or for logging purposes). Once you have set up an account your cookies will be set for the site. Every time you visit after setting up an account your name will appear when the page loads up (although actually you will not be logged in, you will have to enter a password later if you want to buy anything, get access to your information). The background of the site is white with the Amazon logo in the top left cornerAnyway I am getting ahead of myself a bit, first of all signing up. Now signing up is a little strange, as they don’t actually appear to have a sign up button (as far as I can see) available on the page. You will have to click the sign in link under the yellow search bar and it will become apparent that you can sign up there by clicking ‘I am a new customer’ and entering your e-mail address then continuing to the next page. Next you enter and confirm a password and continue back to the welcome page and you done. There are no confirmation e-mails or anything but you will get a welcome e-mail. The next thing you should do is edit your account, amongst other things you can save your details here so every time you buy something you don’t have to enter your details just select it then follow the instructions to the checkout.
After all that you are ready to go and search for what you want. The site has many options, links and so on and it all gets terribly overwhelming if you are a first time user. Basically the main points of concern for the buyer are the twelve buttons along the top in blue that take to the main areas and categories set out in the same way as Ciao is. They take you to the books, electronics, music, DVD, video, software, PC & video games, toys & kids!, travel and gifts as well as your personal store and the welcome page (if you want to get back there to start new searches), each section has its own colour coded bars. Underneath this is a bar for the particular section in which quick links are contained e.
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