Armani Emporio Armani White Eau De Toilette Spray for Him

Hi everyone, I'm going to write about a fragrance which I think I got for a real bargain. As you may have already guessed, this fragrance is Emporio Armani White for Men. 'Lui' means 'Him' in French. I bought a 50ml bottle of Armani White for Him EDT in Boots just over a week ago. The price was £17.50, which works out as £35 per 100ml. This is quite cheap for a top quality fragrance like Armani White. I think it was cheap because of the launch of the Armani (RED) TM campaign. Armani's expertise has never been in perfumes but that is not to say that this fragrance is not good; quite the ... more

A scent is always difficult to describe with words only, especially when you're enthusiastic about it. Armani's own website describes it as the sensation of white cotton slipped over clean, fresh skin. It further calls it simple and direct. I'm not sure if I agree; simple - I'd call it complex, it defies being put into any category. Direct - it's not overbearing but demands attention by being unique and understated. You keep wanting more, the individual notes are impossible to guess at but the composition is irresistible. The initial fresh notes of bergamot, lemon and mandarin soon settle into ... more

Number 4 in an increasingly long line of after-shave reviews brings you "Emporio Armani White for Him". Building on the success of "Emporio He", released in 1998, Armani created the lighter "White for Him" in 2001. Bottled in much the same way, a sleek, satin finished metal tube, this time white with a rubberised black atomiser at the top, it's obviously of the same brand as the earlier scent. It's not just the design of the bottle that is shared either. The top notes are common between both fragrances, giving a familiar feel to anyone that liked the earlier scent. Begamot, lemon and mandarin ... more

I am not a very old guy and only recently got involved with perfumes. It was when i was on holiday in 2001 and had a lot of money left over that i decided i would treat myself to some perfume. I bought three bottles, Hugo Boss - Boss, Tommy by Tommy and this Emporio Armani white for men. I will start off with the not so important stuff before going onto the actual scent. Price: When i was on holiday three years ago in Spain before the Euro was implemented i might add i paid around £28 for a 100ml bottle. The price now after the Euro has been implemented will certainly be more than £28 but how ... more

I wont bore you with details of how Emporio Armani originated etc like other reviewers seem to have done. I intend to point out the practicalites, advantages, disadvantages and my own experience of the product. I will start with the bottle. Its simple design, nothing fantastic here, nice and elegant looking though, it's like the fragrance, not over the top but its nice. I always buy the 100ml bottle, it lasts longer! A 50ml and 30ml bottle is also available. The fragrance is stated to have vibrant notes of bergamot, lemon, mandarin are freshened by thyme and rosemary to create the masculine ... more