Reviews of Business & Finance Books »

Principles of Marketing

Advantages: Very easy to read, good examples
Disadvantages: heavy!!

I bought this book in 2003 for a Foundation course in Business. I only studied one unit in Marketing but had to write a marketing report for a company of my choice and this book was priceless. This book in my opinion is aimed at Foundation and Degree level students. Although it could be used for Postgrad I wouldn't like to comment on that as I don;t know what a postgrad course involves! (Yet) This was my first time back to University after being ...
...easy to read then anyone can! You can pick this book up for £33.99 brand new on Amazon or £13.00 used from Amazon(prices correct as @ 23/07/05). From time to time Ebay have this book as well and you may pick a copy up cheaper than this! I bought mine last year for £35.00 from Portland bookshop which is located at my University in Manchester. I had to include allsorts of Marketing terms in my assignment such as the 4 p's (the marketing mix product, ...

kags1971 24.07.2005 · Read Full Review
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Review of Principles of Marketing - Frances Brassington, Stephen Pettitt

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Housing and Council Tax Benefits. KNOW YOUR RIGHTS

Advantages: Know your rights
Disadvantages: Can be a bit technical

This is a superb book on the regulations on HB (Housing Benefit) & CTB (Council Tax Benefit), it explains all the law on how claims are processed. All Housing and Council Tax Benefit staff should have a copy tucked under the desk!,get a copy as it will come in very handy at work. The book also provides practical examples for benefits professionals, including • The calculation of entitlement to benefit, • How claims are made, • How ...
...with absences, • New rules for online and telephone claims, • When landlords and claimants should repay overpayments, • The changes brought about by the Civil Partnerships Act. If changes occur in your life, deaths, marriages, people moving in or out, increase/decrease in incomes and out goings, backdating (maximum 12 months) How to work out monthly payments, fair debt, etc, etc…. This book's got the lot. ...

Maximus-Qualitus 28.01.2008 · Read Full Review
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Review of Guide to Housing Benefit and Council Tax Benefit - John Zebedee

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Fish is a must read

Advantages: Interesting, captivating and very motivational
Disadvantages: N/A

This book is a must read if you feel you are stuck in rut with your career. It is both inspiring and extremely interesting. Fish is extremely well writen and really draws you into the story. As a business tool it is very motivating and will help you identify problems and come up with ways of sorting them. Im not a great reader but I have read fish twice in the three months since i bought it, even if you are not so interested in the work and motivation ...

mrtoffee 17.10.2007 · Read Full Review
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Review of Fish! - Stephen C. Lundin, Harry Paul, John Christensen

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Writing Feature Articles by Brendan Hennessey

Advantages: Very worthwhile book for any writer
Disadvantages: None

The book Writing Feature Articles by Brendan Hennessey is a good very good basic guide to becoming a writer of feature articles. Writing feature articles is easy. You just sit and type until your eyes bleed! Well, at least, that's how it feels, sometimes. But Writing Feature Articles (a practical guide to methods and markets) can go a long way towards removing at least some of the pain form the process of writing feature articles. The book is broken ...
...and the audience identified, the writing will follow and will adapt." The book talks about the various markets that you might consider writing for, how to identify a suitable market, how to research articles and how to ensure that you have a readymade supply of information for whatever article you might be commissioned to write or might like to write speculatively, that is to say, without having been asked to rite the article in the first place. ...

Martinscholes 11.11.2005 · Read Full Review
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Review of Writing Feature Articles - Brendan Hennessy

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Basic principles of effective living!

Advantages: Simple character forming habits are easy to understand and apply.
Disadvantages: NONE what so ever

The 7 Habits of Highly Effective People by Stephen R Covey Powerful Lessons in Personal Change Published by Franklin Covey Co. and costs up to £10.99. Easily obtained at very low cost from ebay. This is the most amazing life changing book I have ever read and I have read many. Most of the others seem to focus on one aspect of self-improvement whereas this provides a fully comprehensive approach. I started reading this a year or two ago but didn’t ...
...rather than obstacles. habit 7 - sharpen the saw Covey interprets the self into four parts: the spiritual, mental, physical and the social/emotional, which all need feeding and developing. This is the habit of self renewal, says Covey, and it necessarily surrounds all the other habits, enabling and encouraging them to happen and grow. I would say that reading this book will literally change your life!This is powerful stuff and highly recommended. ...

Rodney43 06.02.2005 · Read Full Review
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Review of 7 Habits of Highly Effective People - Stephen R. Covey

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