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An eccentric billionaires mind at work

Advantages: Well written insight into the mind of a billionaire
Disadvantages: none

...Best-selling author Michael Lewis sets out to find the worlds most important technology entrepreneur, the man who embodies the spirit of the coming age. He finds him in Jim Clark, who is about to create his third billion dollar company, Healtheon. After ...

aitchison21 04.02.2001 · Read full review
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Review of The New New Thing - Michael Lewis

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Great book about Netscape pioneer Jim Clar

Advantages: entertaining, informative, great insight into Jim Clar
Disadvantages:

Michael Lewis' book about the Internet billionaire Jim Clark is an incisive insight into the man who helped create the boom in Silicon Valley. Lewis writes in an informal witty style, he's followed Jim Clark around trying to get under the skin of the man ...

sammmie_uk 04.08.2000 · Read full review
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Review of The New New Thing - Michael Lewis

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Brand-spanking News

Advantages: Spotlights the sweatshops behind the swoosh
Disadvantages: Slightly short on solutions

Last week, my daughter Sophie, aged 8, bought a brand. She thought she was choosing yogurt. She doesn't really like yogurt: she wanted it because it was branded 'Bang on the Door'. Once again a brand - created to appeal to young girls - had served its pur ...

Silverback 01.12.2002 · Read full review
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Review of No Logo - Naomi Klein

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No Space. No Choice. No Jobs. No Logo.

Advantages: Soooo much information...
Disadvantages: May date because this field is moving so fast...

...Ostensibly this is a book about the history of Marketing, so how has it become one of the anti-Globalisation movements bibles? No Logo takes us on a tour of the world - it begins by considering how we have all become obsessed with labels and logos, fro ...

Kirsty1 20.06.2002 · Read full review
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Review of No Logo - Naomi Klein

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Read it and weep - should be compulsory reading

Advantages: Compelling, frightening, powerful and well researched
Disadvantages: Very one sided - but then, that is the point

A shocking and lively book designed to stir both thought and emotion in the Western reader. It details all that is wrong with globalisation and corporate power, brings to life the tireless yet often unseen operations fighting back, and mercilessly sets o ...

elliepotten 17.01.2009 · Read full review
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Review of No Logo - Naomi Klein

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