I, and many of my friends, have been using IC fantasia hair polish for over ten years. We all older people and have white hair. Most of us wash our hair twice weekly or every day. (we are regular swimmers). There is nothing else that even comes near to the fantastic appearance it gives to white hair. We apply it when the hair is still damp and brush it in well. My hair is shoulder length and goes in whispy curves. I get the most fantastic compliments. It also induces the hair to curl naturally if applied to wetter hair and left to dry without a drier. It works best when used in conjunction with coconut shampoo and coconut conditioner.