As a child my hair was so blonde it was transparent and so thin most people thought I was bald until I was three. Still, I grew darker as I grew older, but instead of developing the mahogany brown with natural blondhigh-lights the rest of my family have I inherited the lank, greasy chip pan blonde from my Dad.
I rely on foreign holidays to sun bleach my hair to stop me looking like an extra from Eastenders, but this year I'm to poor to go away (ahhhhhh). With growing despair on the darkening of my hair I find myself in boots on Saturday looking at bottles of sun-in. I quickly regain my senses you’ll be glad to hear and go of in search of something more suitable.
It just so happened that on special offer was the John Frieda Sheer Blonde range. I had always been put off this product by the awful mock pop video used to advertise it but a three for two offer is not to be sneezed at and I bought myself some shampoo, conditioner and hair spay.
There are two varieties, one for Platinum blonde and one for Honey to caramel blond. I think that my mop fall into the caramel blond category.
The sheer blond range is supposedly formulated to rid blond hair of the chemical and mineral build up of water, product and the environment which gives it that dull, brassy and sometimes ever-so slightly green look. It promises to transform straw like hair to shimmeringsilk.
I am more than a little sceptical, my hair is in quite good condition and has never been colour treated (expect for a few colour mousses) I was under the impression that this product was aimed more at bottle blonde with brittle damaged hair, but the bottle says it is for natural blondes too. I’ll try nearly anything once and decided to give it a go.
It comes in a soft plastic bottle, a bit like a gel tube, and it’s not the easiest of product to dispense. You don’t need very much to get the desired effect, yet its hard to stop the stuff coming out when your in the shower this slippy hands. Style seems to have won over substance as far as the bottle is concerned.
It looks like baileys (which I love) unfortunately it doesn’t smell like Baileys. Smell is an all important factor in most hair products now days, hair has to smell nice as well as look nice. This product smells like the cheap nasty shampoo my mum use to buy for us in Kwik Save when I was little. You know the stuff that was about 50p for two litres and doubled as bubble bath and washing up liquid.
I smoothed it through my hair after shampooing, it doesn’t tell you to leave it in but I did anyway while I got on with washing my bits, and then I rinsed it out. I felt as if it took ages to rinse out because it could hardly feel the difference between the slippy feeling of hair with conditioner in it and the silky feeling of my hair afterwards. I eventually got neck aches and just stopped rinsing.
I left my hair to dry naturally, as I always do, and popped into to inspect the results afterwards, and what can I say: John Frieda is a genius. My hair glowed. Maybe it was the sun streaming through the bathroom window but there were actually strands of gold thread running through my hair. It was still at dark as it always was but with all the natural highlights brought out. As the day pass the highlights subsided and the effect was less impressive but still my hair was nicely conditioned and not weighted down the way it is when I use other conditioners.
The conditioner is around £4.99, which is incredibly expensive and I would never buy it unless it was on some sort of special offer, no matter how good it is. I have never seen it in any discount shops either.
The bottle doesn’t say if the product is tested on animals.
Weather it does the same job on bleached hair, or hair that is in poor condition I honestly don’t know but I was well impressed with the results despite the poor bottle design and cheap smell.
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blahblah9002000 04.11.2002 (04.11.2002)
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Review of John Frieda Sheer Blonde
Aug 8th, 2002
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