Mars Midnight Chocolate Bar

Mars chocolate needs no introduction; its reputation speaks for itself. Most people love an occasional Mars Bar (myself included) and I was thrilled with the opportunity to try a dark chocolate version of my favourite snack. I found this new, limited edition bar in my local newsagent, out of the blue. Usually when a limited edition product is released, to gain people’s interest the appropriate company launches a rigorous campaign of television adverts and other methods of promotion. None of these methods applied to Mars Midnight, which I found by chance among other chocolate bars. The ... more

Yippee – chocolate ‘may provide cardiovascular health benefits’! Well that’s the claim made in a fascinating article on the website cocoapro.com. This is the website, which is on the Midnight Mars wrapping, and which is worth a visit if you are interested in finding out any more about chocolate e.g. its history, manufacture and possible health benefits. Now that I feel less guilty in indulging in yet another chocolate bar I can relax and tell you a bit about the Midnight Mars limited edition. The wrapping caught my attention as it is possibly the most attractive that I ... more

That Limited Edition thing has struck again. Fresh from my addiction to Fox’s new limited edition biscuits, something else has taken my fancy big time. I have never been a huge fan of Mars Bars. In fact, I’m not really a big chocolate eater. I would normally opt for something savoury, as you'll know from my varied opinions about crisps. Nonetheless, on a miserable, wet afternoon, we all need a bit of a blood sugar boost, and as there seem to have been an awful lot of miserable, wet afternoons lately, I’ve been eating a lot more chocolate. I always find traditional Mars Bars ... more

~ Mars Midnight ~ We all know the virtues of the humble Mars bar , its nougat centre topped with caramel and encased in thick milk chocolate . Well now Masterfoods have released the limited edition Mars Midnight . ~ Why limited ? ~ Quite simply because it's not a permenant product line . It's produced to promote sales / re-kindle product loyalty . ~ Why Midnight ? ~ Oh - so easy , the outer chocolate is of the rich dark variety and the inner nougat is creamy white . ~ Packaging ~ Basic black complete with merged midnight sky backdrop c/w moon and dark clouds . Visually a feast for your eyes ... more

'Make sure you save me one! They taste nice they do, and make sure you save one for....Ben'. My ears pricked up. What tastes nice? What do I have waiting for me in the kitchen fridge? I was intrigued and so I went along to take a gander. What I discovered was a dark black packet which fades in to dark blue sky scenery in the middle. Complete with dark clouds and a bright full moon. The well known red 'Mars' text with the golden bordering around each letter is also present. Below that is the word 'Midnight' in a simple white font. It also says 'Special Edition!' on the package. We are informed ... more