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Mothercare World sells everything that Mothercare has but on a larger scale plus more. It offers almost everything that a pregnant woman or parents of a baby or child aged up to about 8 years old, would want.
These stores I do believe, are located all over the country, but my most accessible store is in Edmonton, London. It is located on the A406 North Circular Road. This store is within easy reach for those living in the N.E. London area with access to a car. I am not aware of any local transport links.
At the Edmonton store, there is quite a reasonably sized car park, all outside and on one level. The shopping trolleys are outside too and are coin operated. They never seem to have enough trolleys though, and on one occasion I had to wait for up to 10 minutes for one to become available. There are baskets inside, but you soon find that they get filled up quickly and become too heavy to carry.
Once in the store, it is bright and spacious, always busy but never overcrowded. It is on 2 levels and there are till points on both. There is a glass lift and escalators to get you up and down. There are toilets and baby changing facilities on the ground floor.
On the ground floor there is a large maternity section, selling a good range of reasonably priced quality clothing. Over the 6 years that I have bought maternity wear, I would say
that their range of maternity clothing has improved a great deal. I would say that they are on par with, if not slightly better than Dorothy Perkins maternity wear, in terms of price quality and styling. They have a good selection of maternity bras and other underwear as well as nightwear, in colours and sizes that are often hard to find in Mothercare shops. They also have a wide selection of toiletries needed for pregnancy and post birth.
There is a ‘Clarks Shoes’ section, which offers a range of children’s shoes. The staff are trained in children’s shoe fitting, so you can be reasonably confident of good service here.
As well as the usual but on a much larger scale, of baby and children’s clothing including nightwear, up to age 8, feeding equipment e.g. highchairs, bottles, food etc; changing equipment e.g. mats, bags, nappies, cotton wool etc; and sleeping equipment e.g. cots, bedding, room decorations etc; they also have huge ranges of travel systems and car seats. They don’t just have more of what you usually get at Mothercare shops, but they have more designs, colour ways, patterns, accessories etc, for example, they have a good range of Mamas ands Papas, Chico and Graco products as well as their own brand. They sell large pieces of equipment, like wardrobes and chests of drawers, which you can order for delivery or just take away. (Not sure how much this costs).
On the first floor you will find a huge range of toys for babies, pre-schoolers and children up to about 7 or 8 years old. They have top brand makes as well as their own brand of many of the latest toys around. It is very spacious and well stocked. Required items can be found quite easily as sections are signposted very well. In the spring and summer months they also have out door toys available, many of which are not sold in Mothercare shops, such as small slides, Little Tykes cars etc.
Also upstairs is a selection of books and CD ROMs for babies and young children. They once sold Gameboys and their games as well as Playstation games, but I was told by a member of staff, that they could not be competitive so they stopped selling them about a year ago.
Mothercare prices vary regarding competitiveness. Their children’s clothes are well made and seem to stand the test of time (in my case anyway), but they are slightly more expensive than places like Asda and Adams. Car seats and travel systems etc are about average in price compared to Halfords and Babies R Us, but at Mothercare World the range is so vast that some items are very hard to find elsewhere.
Their toiletries and feeding equipment however, can be found much cheaper elsewhere, e.g. Johnsons Baby Wipes are about £3.25 for a packet of 72 wipes, where as in supermarkets such as Tesco and Asda, they have a 4 pack of 72s for £5.88. I have found that their Pampers and Huggies nappies are also about £1 more expensive than places like Boots and most supermarkets.
However, Mothercare and Mothercare World do have lots of bargains and offers like 3 for 2s or discounts on larger items every so often, so it’s a good idea to look for these. Mothercare World also has special events about twice a year to which you are invited if you fill out one of those green cards that you see at till points in Mothercare stores. The invitations, when handed over at the point of sale, give you a 10% discount on all products on the day of the special event, (usually a Sunday). There is sometimes a prize draw and other offers only for those with the special invitation.
AND SO THE VERDICT I would definitely recommend Mothercare World to pregnant ladies or parents of young children, or in fact anyone looking to buy a gift for someone pregnant or with children, so long as you have a car. It is very large and has a good selection of products that you can’t find easily in many other places. Look out for special offers, but do check prices of items that you know can definitely be purchased elsewhere. Anything you buy at Mothercare World can be returned to any Mothercare store, so there are no worries about having to trek back to the store if it is not nearby.