I am a great disbeliever in PC World. The company found a niche in the computing world, and their customers are a very select group. PC World is aimed at people with absolutely no idea about computers - the sort of people that say 'Oh, I hate computers!', when they run most of the worlds Banks, Airlines, etc. PC World play on their ignorance by offering package deals which include software and all ancillaries.
Although this would seem a good way to get into computers, it is also expensive. PC World charge a lot more for their products than a lot of other places. Looking at a copy of 'Micro Mart' or a similar magazine will show you that there are companies that do similar parts and services at much lower prices.
Sometimes, people are drawn to PC World by there big name. PC World is all over the country, and so first-time PC buyers are lured into thinking other firms are inferior.
My advice to anyone buying a PC new would be to buy a selection of magazines and look for a deal that suits you, while aiming for the lowest price. PC World prices can be slashed while still retaining good quality products and service.
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