Sony KDL-40X3000

...is most sets, where the Sony shines. The picture quality on Blu-Ray discs and the PlayStation 3 is excellent, with little to no motion blurring.

The sound quality of the speakers isn't fantastic, but good enough for normal viewing. For movies, however, it is advisable to use a seperate sound system. Sony's logic behind the speakers is likely to be that the majority of customers for this set will already have dedicated sound equipment.
...emitting from behind the set if you listen closely, but this shouldn't affect viewing from normal seating distance or sound levels.

Overall, I feel this 1080p capable set can produce outstanding HD pictures, but the video processing slighty lets the overal package down. It is also quite expensive in comparison to other sets.  ... more

This television, for me, offers essentially everything - but at a price.

Aesthetics wise, it is excellent, the glass surround adding an extra element of design often missing in new televisions. There are plenty of connections available for use on the X3000/X3500, including HDMIx3 and Componentx3, and a USB slot.

Generally, I feel the Television offers very good image quality via SD Freeview, Sky or Virgin Media. During fast action scenes such as sports, the video processing of the Bravia Engine Pro lets the set down a bit - occasionally pixelated areas appear. This can be improved by activating the 'MotionFlow 100Hz' feature available, but it cannot be truely eliminated. However, HD is, as is most sets, where the Sony shines. The picture quality on Blu-Ray discs and the PlayStation 3 is excellent, with little to no motion blurring.

The sound quality of the speakers isn't fantastic, but good enough for normal viewing. For movies, however, it is advisable to use a seperate sound system. Sony's logic behind the speakers is likely to be that the majority of customers for this set will already have dedicated sound equipment.

Unfortunately, there is a slight fan noise emitting from behind the set if you listen closely, but this shouldn't affect viewing from normal seating distance or sound levels.

Overall, I feel this 1080p capable set can produce outstanding HD pictures, but the video processing slighty lets the overal package down. It is also quite expensive in comparison to other sets. 

...less