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Strategic Management - Richard Lynch

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Strategic Management By Richard Lynch (paperback, 2011)

Strategic Management By Richard Lynch (paperback, 2011)

ean 9780273750925 title strategic management sku st 0273750925 product category books ... more

comics magazines about speedy hen ltd by
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conditions details of which can be found by
clicking here author biography richard lynchis
emeritus professor of strategic management at
middlesex university london he is an active
researcher lecturer and consultant particularly in
the area of global strategy author s richa

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Manufacturer's product description

This text is well established and highly regarded for its practical outlook on strategy, and a plethora of short examples to illustrate this. It is also defined by its twin perspective of strategy as it consistently compares and contrasts the rational, planned or prescriptive view with the emergent, creative and evolutionary approaches.

Product details

Type Non-Fiction
Genre Business Strategy
Publisher Pearson Education
Release Date 18.11.2008
Author Richard Lynch
Title Strategic Management
EAN 9781408221181
ISBN 1408221187

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