Sunny Delight has so much colouring in it, it’ll turn your kids orange: Fact. Sunny Delight is just 5% fruit juice: Fact. Sunny Delight is three times as expensive as other drinks with similar ingredients: Fact.
If you’ve seen these ads on TV and not found them particularly annoying, I ... Read review
Sunny Delight has so much colouring in it, it’ll turn your kids orange: Fact. Sunny Delight is just 5% fruit juice: Fact. Sunny Delight is three times as expensive as other drinks with similar ingredients: Fact.
If you’ve seen these ads on TV and not found them particularly annoying, I suggest you watch them again with all this in mind. If you do, they might make you as angry as I get when I watch them.
But before I ... ...entry on the adverts for Sunny Delight. If you’ve seen them, you’ll know that they consist largely of happy, healthy outdoor kids doing happy, healthy outdoor things, then bounding into a house where they looking in the fridge for something to drink. Rejecting all other alternatives, one kid seizes the bottle of this noxious stuff and cries happily, Sunny D! The others express equal joy, leaping healthily for this chilled bottle pulled from the fruit-juice ... more
Sunny Delight has so much colouring in it, it’ll turn your kids orange: Fact. Sunny Delight is just 5% fruit juice: Fact. Sunny Delight is three times as expensive as other drinks with similar ingredients: Fact.
If you’ve seen these ads on TV and not found them particularly annoying, I suggest you watch them again with all this in mind. If you do, they might make you as angry as I get when I watch them.
But before I explain why, let me explain the title of this review. Having followed with interest other people’s challenges, and even attempted some, I feel it is time to issue my own. I have noticed that here on Ciao, there is a tendency for people to write mostly about things they like or approve of. The Room 101 challenge is designed to redress this balance. The challenge is to write a review on something you really can’t stand, without it being a complete rant. To get a VH, the op must be more than simply an extended I-hate-X style of writing. You must explain clearly and persuasively why something really pisses you off, it must be as useful as a positive review it must be about more than simple personal like or dislike and it must be persuasively expressed. If possible, it should also make readers laugh. Think along the lines of the TV programme and you’ll be getting there, except applied to products.
Now, back to the matter in hand: my entry on the adverts for Sunny Delight. If you’ve seen them, you’ll know that they consist largely of happy, healthy outdoor kids doing happy, healthy outdoor things, then bounding into a house where they looking in the fridge for something to drink. Rejecting all other alternatives, one kid seizes the bottle of this noxious stuff and cries happily, Sunny D! The others express equal joy, leaping healthily for this chilled bottle pulled from the fruit-juice rack in the fridge. In another ad, the drink arrives courtesy of a healthy, smiling mother figure who wins instant popularity by dispensing this sickly rubbish to her healthy, smiling kids. "She’s cool, your mum" says one to the lucky offspring, bestowing the ultimate seal of juvenile approval.
So what is my problem with all of this? Essentially, the entire advert is a cynically constructed pack of implicit lies, lies the company has gone to huge lengths to uphold in other areas. It may interest you to know that when Sunny Delight was launched in the States, it was sold next to all other artificial drinks - on the shelf. In advertising circles, it is widely acknowledged that the marketing master stroke in the UK was to sell it from chilled cabinets. This is because in the consumer short hand that you and I live by without even realising it, chilled cabinet goods equal healthy, good for you edibles. This is a lie: Sunny Delight is no better for you than coca cola. Sunny D does not in fact need to be refrigerated at all.
The adverts also stress the high vitamin and mineral content of the drink, also intending to tell you just how good it is for you. Here’s what’s actually in Sunny Delight - a lot of sugar and water, with vegetable oil, thickeners, added vitamins and flavourings, colourings and other additives that make it look like fresh orange juice. It’s citrus juice content is just 5%. The ads which show kids - and parents - selecting it over apparently less ‘healthy’ drinks such as cola are also, therefore, perpetrating a falsehood that only just skates clear of a breach of the trade descriptions act. And the final clincher - the implication that parents who buy this for their children are going to be considered cool by their kids and their kids’ peers, is nothing short of emotional blackmail.
The truth about this horrible drink is that, as I wrote at the opening of this opinion, it contains so much colouring that kids who drink it will actually see a discolouration of their skin. They will actually turn orange. There are so many chemicals in it that leading doctors have discovered that it can cause stomach upsets: in other words, it makes children ill. When all this was revealed, the drink’s manufacturers were forced to make Sunny Delight the first drink to actually carry a health warning. Bottles now read "Like all soft drinks, Sunny Delight should be consumed in moderation." Yet the adverts, with their entirely and dangerously misleading message, continue to appear. This makes me cross.
I take comfort in the news that their sales are sharply down, and the attempts by independent operators like The Food Commission, doctor’s bodies and various areas of the media to expose Sunny Delight for what it really is, appear to be having an effect. I still believe, however, that this advert should not be allowed on British television and that even for an advert - a medium that we expect to push the limits of truth - it is an unacceptable distortion of reality. The Real Thing, my arse.
Right, the Room 101 Challenge is now open. Do your worst.
Advantages: contains vitamins Disadvantages: full of artifical extras
Sunny Delight is an orange fruit drink distributed by Procter & Gamble of the UK. It comes in various shades of orange . There is light Sunny Delight , Califoria Sunny Delight , Florida and original , and that is not to mention Carribean.
They are all variants of essentially the same orange drink product.
The drink normally retails in he big supermarkets at £1.25 for a 1.5litre size plastic carton . There are smaller 500ml sizes available but I ... ...of course they are . Sunny Delight is a artifical product enriched with vitamins A , B1 and B6 and C. You only have to look at the bright orange colour to see it is not a natural orange colour.
Having said that I didn't find the taste too bad at all . A little sweet for sure and it has plenty of nasties such as sweeteners but then again hasn't moat products of today ? Certainly if you are looking for pure orange juice which this does not claim to ...
Gardenex 18.04.2001 (23.04.2001)
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Ciao members have rated this review on average: very helpful Review of Sunny Delight [TV Advertisement]
Advantages: taste nice Disadvantages: high sugar content, high colourings, high flavourings
...and Gamble the makers of Sunny Delight advertise it as a healthy alternative to the usual soft drinks which children buy. They claim it has added vitamins and is therefore good for children and depict advertisements showing kids turning down coke etc. in favour of their product. However this is all a complete sham! Sunny Delight is little more than water with a ridiculously high sugar content which is packed with colourings and flavourings and very ... ...are allowed to advertise their product in this way when it is far less healthy than many fizzy drinks and other fruit juices. Yes it may be 'the great taste kids go for' but at the same time it is liable to leave them with tooth rot and gum disease.
If you care about your kids at all you'd be well advised to steer clear from this product. ...
wampyrii 29.09.2000
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Ciao members have rated this review on average: very helpful Review of Sunny Delight [TV Advertisement]
Advantages: none Disadvantages: Boring and formulaic
Sunny Delight. The name is pathetic. The advertising, however, is worse. All of the ads are the same, a bunch of kids go to the fridge for a drink, they look at the cola, milk, purple stuff and then choose Sunny Delight. They all sit around drinking it's sickly sweet, tooth rotting formula, and then the mother brings them some more. One of the kids then says "She's cool, your mum." This is an attempt to make mothers buy the drink so that their kids ... ...this, however, so by showing the kids as being popular, kids will think it's cool to drink Sunny D, and badger their parents into buying it for them. Now there's Sunny D Light, with less sugar in, so it doesn't matter how much you drink. It probably tastes bland though! ...
bjlangley 03.10.2000
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Ciao members have rated this review on average: very helpful Review of Sunny Delight [TV Advertisement]
Advantages: well done marketing Disadvantages: shown to be healthy when it's not
...The various adverts for Sunny D make this drink out to be cool for kids and teenagers. Some show teenagers roller blading and stopping to drink Sunny D, whilst others show teenagers hanging about in the summer and drinking it. I think that the promoters have used a good marketing strategy by angling it at teenagers as soft drinks are generally aimed at young people and are very popular with them. The adverts show Sunny D to be refreshing and fun ...
dcgirl2000 08.08.2000
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Review of Sunny Delight [TV Advertisement]
In my opinion Sunny Delight is great, so long as you know exactly what it is you're drinking. All these people that complain about the amount of sugar in it should have read the bottle before purchasing it. i think it has a great taste and it is even better now there is Light Sunny Delight which tastes just the same but doesn't have as much sugar in. My favourite one is the tangy orange one. I'm not too keen on the other flavours but strawberry is ...
Beth 01.09.2000
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Ciao members have rated this review on average: helpful Review of Sunny Delight [TV Advertisement]
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