Advantages solely for girls interested in surfing
Disadvantages US magazine
Up until now only the male population got a look into the surf scene. With only giving the girls supplement space in Surfing Magazine. So now its official - girl power has hit the newsstands (I have only seen it so far in W H Smith) with Surfing Girl magazine. Imported from the States and priced at £2.50 this magazine is not a bad read.The idea of a magazine specifically for girl surfers is worth a look. The 130 pages are all dedicated to surfing mainly it has to be said in the US. It would be nice to see something about surfing in the UK but it is only the first edition. Perhaps the North Cornish Sea is not blue enough for them? Their feature this month is swimwear, which takes up pages and pages, with a neat four-page section of just small pictures of swimwear along with prices and stockists. Just to make it a little wider in interest there is a music review, a beauty section and a recipe page but all with connections with the surf.
If you think this magazine is a little light weight then there is a feature on Layne Beachley 3 x world champion with a pull out poster along with lots of info on other International stars such as Keala Kennelly, Lisa Anderson, Alana Bremman and Rochelle. For those interested in competitions there are details of world surfing events. If you were starting to think this magazine is featured just at competition level you would be wrong there is a beginners section with plenty of advice and tips.My initial view is that this magazine is targeted for the 15-18 age group but if you read it through you will find its only interest is surfing and those who are interested in it. I think that this magazine is such a new idea there is no real format yet. Given time things could change and I believe they will go with what their readers actually want to see.
A couple of years ago it was thought that girls and surf did not go together but manufacturers of clothing lines have woken up and now surfing for girls is growing fast. Surfing Girl is a very young magazine with a growing sport and things can only get better. I will be buying the second issue and leave any further comments until then.
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