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I first came across the Ford website while on the look out for a new car. I searched through nearly all of the manufacturer websites and found very few to be as user friendly as this one. The Ford website takes a very short time to load up all the images of the main menu/entrance.
The Menu. You can choose links to the following options on the main menu such as
· About Ford · I’m Just looking · I own a Ford.
Here you can view the full range of Ford cars. The Ford cars. When for example clicking Galaxy you can choose between the trims. Ford will give a paragraph or two about each of the trim levels and go on how good the car is etc.
You are in full view of all the features on each of the model trims etc. There is nothing much else to say there.
Build your own Galaxy.
This feature may sound better than it actually is. You can view the special offers on the Galaxy. The ‘build your own feature’ allows you to choose an engine, view all the colours available and how much extra one may cost. To help you choose your colour a Galaxy will appear on the screen in the colour chosen. You can also pick out the extras you wish to have and view a price of each of them.
Order a Brochure
This takes a few minutes at the most. You are asked for your address and phone number and all the information they need. Then you choose the models you would like to receive information about. The Brochure arrives within 3-4 working days sometimes less. At the moment there is no Brochure request available online. You have to phone a 0870 number.
I’m Just Looking.
In the ‘i'm just looking’ you can also view he full model range.
Buy On line.
You are forwarded from the Ford website to another site called www.fordjourney.com. This is quite difficult to use and not for that n familiar with the Internet. Ford claim that you save by ordering online. I doubt this is true, as you can’t barter.
This is a quick and easy way of finding your nearest dealer. There are over 500 dealers througout the United Kingdom so there’s bound to be one near you. You simply type in your Postal code or the name of town or city where your living and your nearest dealer is. If your un sure where it is then Ford give a local map to help you find the dealer and if that’s not enough they will even plan your route for you!
This feature has not worked in the past few times I have tried to gain access in there selection of used cars so I cannot give an opinion on the feature So if your logging on to use this your wasting your time.
You have to select your Ford and then the list of extras you can buy will be visible. Each item takes a while to load. You buy from a range of Alloy wheels, all of which are expensive but reasonable compared to other alloy wheels. The cheapest I found was £104.00 per wheel.
The ford website has some excellent pictures of all the Ford models. It’s hard to find pictures of the interior though around the site. All the pictures are to a good quality and load quite quick.
The site is pretty quick most pictures and pages load within seconds rather than minutes. The slowest part of the website is the accessories department.
Reliability of Brochure request.
The Brochures arrive %80 of the time compared to Vauxhalls 40% (tested by me). The brochure’s come in good condition with damage only to the packaging. Seeing as you can only phone to get the brochures now lets the Brochure request area of the site down dramatically.
This is quite useful and saves you from going through the whole menu trying to find information you need. The Ford search is really easy to use you just type in a key word and your search will appear.
Overall. This is a good site with some good features. The most of the conetent they give is there opinion over the cars though so you have to go through the normal dealer crap. Overall I like to look through the Ford website out of intrest mainly .
P.S They do not show pictures of the all new Ford Fiesta.