The overall rating of a review is different from a simple average of all individual ratings.
Share this review on
I decided to enter which was for me the virgin territory of online shopping after reading so many ciao reviews where the members recommended it. My freezer was empty so what better place to start than the Iceland web site. Please excuse the simplistic way I am writing this but I feel this will help all that have not taken the online shopping step either.
Log onto the web site and enter your postcode to see if Iceland delivers in your area. Luckily they did so now I can proceed to the registration process. The information required was the usual name, address, e-mail address etc. At the bottom of the page I had to choose a user name and password that I could save to bypass logging in each time I visited the web site. The whole process was relaxing and easy to do.
Well I got a bit waylaid here as I just notice the competition to win a Howie computer. I answered a quick and easy question along with my details and returned to the shopping page.
I have to log in and choose a delivery date including a time between 10am and 8pm Monday to Saturday, before I can proceed with my shopping selections. Hurray I have now reached the shop entrance. I am greeted with many choices that I can click on. As it is my first visit I decide to choose I need help. This was complete instruction on how to find my way around the shop. How to view what goods are in my basket. How to pay etc. There is no way I can have any problems after reading the introduction.
I am now ready to browse the aisles I could if I wanted choose to speed shop which is where you make a shopping list on their notepad and it picks the items for you. Or I could choose a quick list where if I were having a buffet party for instance I would just click buffet party selection. Very quick and easy. I decide instead to pick and choose my own items.
Iceland is famous for their BOGOF (buy one get one free) deals so I was pleased to see the Top Offers selection. Seems a great place to start. This took ages to load and I nearly re-started my computer as I thought the screen had frozen. Nope it just took a while for the page to load. The deals included bogof, three for the price of two and buy two and get a pound knocked off. In all today I found sixty-three top offers and placed quite a few in my shopping trolley. These particular deals were only available from 11 August until 7 September but after this a new selection of top offers are chosen so it is well worth popping back every few weeks to catch the bargains.
I am now ready to browse the aisles. I know I said it before but I really am ready this time. I click on browse aisles and am given a choice of seventeen sections to choose from including cans, crisps and dairy. The choices are in alphabetical order and I admit I couldn’t see frozen foods at first but it is there and as my freezer was empty this is what I needed. It is nice to know they do a range of other goods too but I found the items limited. Thirteen different sections in the frozen food selection made it easy to find all the products I was after. To choose the buy one get one free product I had to select two of the item as this is not done automatically for you. There were a few products where I forgot to do this but I only had to click on the product in my shopping trolley and change the quantity selected.
Mostly all the products have one or more symbols placed under the price and are easy to work out what they are. If you are unsure you just go to the help section. All the symbols are colour coded for easy reference. A red s = special offer, blue b= buy one get one free, orange m = microwaveable, purple h = healthy, green v = vegetarian and lastly yellow n = new products.
Checkout and payment
It is easy to view all of the contents in your basket and the prices of each item and the total price of all the goods by pressing the Whole basket tab. You can change your items selected or the quantity at any time before the final process of paying. You can add any special instructions, for example you may be disabled and require the delivery to be placed near the freezer.
Lastly you are asked to enter the payment details. Usually by credit card but they will accept cheques, postal orders or Iceland stamp cards on delivery. Review and confirm your order and just press the confirm button. Now I can print a copy of my order if I want to and just wait for the delivery.
My shopping turned up within ten minutes of the time I had required so I was really impressed. I was amazed to see the delivery van piled high with orders and asked the driver how on earth it all managed to stay frozen as I live in a rural area. He was very patient even though he was obviously in a hurry and explained that the vans were temperature controlled to ensure that all the food including fresh produce arrived in perfect condition. He went through my list of special requirements and followed them to the full. I was handed a copy of my order and if I encountered any problems I was to phone my local store. I am pleased to report that all goods were included. All bottles were packed carefully and all fresh food was still very fresh. The frozen food had not even started defrosting. I offered the driver a tip but he refused saying it was all part of the service. I will defiantly be shopping with the Internet again and would recommend you all to try it.
The only downside of ordering via the Internet was I had to spend at least £40.00 to qualify for the free delivery. I did this quite easily but it would put me off visiting the site for some top up items as I only have a smallish sized freezer and I did have a few problems fitting everything in. The only way was to remove some of the packaging, so I now have many of the products placed in freezer bags.
Problems you may encounter
If you want to change your order after you have submitted it you can either e-mail firstname.lastname@example.org or phone 0870 0100 867
If you order an item which is out of stock
If you agreed to let them substitute the item when you placed the order they will select an alternative on your behalf. If you are not happy with their selection then contact them as in the above information.
You need to change the delivery date
Use the contact details as listed before.
My final thoughts
There is so much to discover on this web site and I was pleased to find a selection on Recipes and meal ideas. Although not a huge selection, the recipes and ideas were all very good. I quite fancy the quorn cottage pie and the peanut pork recipes. The meal ideas are good and once you have selected your choice you can simply add the items to your basket. Other sections include competitions and the latest news. One fantastic section I discovered was the Product free from list. This is available to download free of charge. And is suitable for anyone who suffers from any allergies or needs a special diet. You can even phone their customer services for a combination list where they will provide you with information on products that are suitable if you have multiple allergies. There are not many companies that offer this service that I know about. You can of course also buy your appliances at Iceland’s but I have not visited this section yet.
If you don’t fancy online shopping you also have the option of placing your order by telephone for which the administration charge is £4.00, through digital television or by trudging through the shop. My first order was large as I got carried away with it all but I did save myself £16.50 on all the offers
No good for me as I don't have a freezer, but I discovered they sell Weight Watchers ready meals for £1, so I sometimes buy one on the way home and heat it up straight away. I was surprised to find some very low prices in the shop.
nicolemorgan 20.02.2003 15:02
a really useful and informative op
RobStead 05.01.2003 20:38
I've never ordered over the internet - might give it a try! Rob :)