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European Business and Marketing - Phil Harris
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European Business and Marketing - 0761966056
The second edition of European Business and Marketing is published at the beginning of the new millennium and has been fully revised to incorporate much...... more
The second edition of European Business and Marketing is published at the beginning of the new millennium and has been fully revised to incorporate much modern thinking in Europe. It includes material on the Euro and the enlargement of the European Union and the development of global companies with ... less
Books/Subjects/Business, Finance & Law/General
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Postage & Packaging: Free!
Availability : Usually dispatched within 24 hours...
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Statistics For Business And Marketing Research - Dibyojyoti Bhattacharjee
Pages: 232, Paperback, Prentice-Hall of India Pvt.Ltd
Books/Subjects/Business, Finance & Law/General
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Availability : Usually dispatched within 1 to 3 months...
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Understanding Business Marketing and Purchasing - David Ford
New, ship fast, delivered in 5-7 days in UK, No PO BOX.
Books/Subjects/Business, Finance & Law/General
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Postage & Packaging: Free!
Availability : Usually dispatched within 9 to 11 days...
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Microeconomics for Business and Marketing: Lectures, Cases and Worked Essays - Peter E. Earl
Pages: 448, Paperback, Edward Elgar Publishing Ltd
Books/Subjects/Business, Finance & Law/Economics/General AAS
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BEE-ing Attraction: What Love Has To Do With Business and Marketing - Jan H. Stringer
Pages: 218, Paperback, Wyatt-MacKenzie Publishing
Books/Subjects/Business, Finance & Law/General
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European Business and Marketing - 0761966056
The second edition of European Business and Marketing is published at the beginning of the new millennium and has been fully revised to incorporate much...... more
The second edition of European Business and Marketing is published at the beginning of the new millennium and has been fully revised to incorporate much modern thinking in Europe. It includes material on the Euro and the enlargement of the European Union and the development of global companies with ... less
Books/Subjects/Business, Finance & Law/General
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Postage & Packaging: Check Site.
Availability : Usually dispatched within 1-2 business days...
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Act Like It's Your Business: Branding and Marketing Strategies for Actors - Jonathan Flom
Pages: 216, Hardcover, Scarecrow Press
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Postage & Packaging: Free!
Availability : Not yet published
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Act Like It's Your Business: Branding and Marketing Strategies for Actors - Jonathan Flom
Pages: 216, Paperback, Scarecrow Press
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Postage & Packaging: Free!
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Business Essentials Marketing and Sales Strategy: Study Text - BPP Learning Media
Paperback, BPP Learning Media
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Crafting a Successful Small Business: Making, marketing and merchandising - Joanne Dewberry
The UK handmade market is currently riding high as our attitudes to shopping and the products we want to buy are changing. With this change comes a new wave of...... more
The UK handmade market is currently riding high as our attitudes to shopping and the products we want to buy are changing. With this change comes a new wave of manufacturers - small, local and talented. If you are a producer of handmade products, or you have a craft hobby and are thinking about taking the next step and wondering how to do it, then this book has the answers. In it you will find out: how to turn your hobby into a small business; where to sell your products, both on and offline; how to price your products; how to develop a unique and recognisable brand; where to start with visual merchandising; and how to use social media to market your business. This book not only takes you through these points in no-nonsense plain English, but also has quirky craft activities to complete along the way. Jam-packed with top hints and tips from real-life crafty small business owners in the know, this book is essential reading for anyone looking to craft their way to success! ... less
Books/Subjects/Business, Finance & Law/Small Business & Entrepreneurship/Entrepreneurship
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Chaotics: The Business of Managing and Marketing in the Age of Turbulence - Philip Kotler
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. This work outlines a specific...... more
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. This work outlines a specific system for managing waves of uncertainty affecting customers, employees, and other stakeholders. ... less
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Business Essentials - Marketing and Sales Strategy: Study Text - BPP Learning Media Ltd
Pages: 250, Paperback, BPP Learning Media
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Communities Dominate Brands: Business & Marketing Challenges for the 21st Century, Hardback: Business and Marketing
Communities Dominate Brands: Business and marketing challenges for the 21st century is a book about how the new phenomenon of digitally connected...... more
Communities Dominate Brands: Business and marketing challenges for the 21st century is a book about how the new phenomenon of digitally connected communities are emerging as a force to counterbalance the power of the big brands and advertising. The book explores the problems faced by branding, marketing and advertising facing multiple radical changes in this decade. Communities Dominate Brands discusses how disruptive effects of digitalisation and connectedness introduce threats and opportunities. The authors compellingly illustrate how modern consumers are forming communities and peer-groups to pool their power resulting in a dramatic revolution of how businesses interact with their customers. The book provides practical guidance of how to move from obsolete interruptive advertising to interactive engagement marketing and community based communications, with dozens of real business examples from around the world. Communities Dominate Brands addresses its topic from a marketing (including advertising and branding) perspective and maintains a rigorous focus on business and profit dimensions of the issues involved. The book discusses such recent phenomena as blogging, virtual environments, mobile phone based swarming and massively multiplayer games. The book introduces a new generation of consumers called Generation-C (for Community). The book also discusses such new concepts as the Connected Age, Reachability, the Four C's, Alpha Users, and introduces Communities as an unavoidable new element into the traditional communication model. Combining the digital trends, modern management theories, and emerging new customer behaviour, Communities Dominate Brands arrives to its conclusion, that traditional marketing methods are increasingly ineffective and even becoming counterproductive. The power of the brands and the abuses by marketing have created a vacuum for a counterbalance, and digitally connected communities, the blogosphere, gamers, and especially the always-on con ... less
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21 Business and Marketing Lessons From A Prostitute: Seductive Street Secrets From The World's Oldest Profession To Improve Your Results In
Pages: 126, Paperback, CreateSpace Independent Publishing Platform
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European Business and Marketing - Phil Harris
Paperback, Imprint unknown
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The Artist's Business and Marketing ToolBox: How to Start, Run and Market a Successful Arts or Creative Business: 1 - Neil
Pages: 356, Paperback, CreateSpace Independent Publishing Platform
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The Business of Invention: Evaluating and Marketing Patentable Ideas - Patrick Lawrence
Pages: 224, Edition: New edition, Paperback, Management Books 2000 Ltd
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The Business and Marketing Environment - Adrian Palmer
Pages: 340, Edition: 3rd Revised edition, Paperback, McGraw-Hill Publishing Co.
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Postage & Packaging: £2.80
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Welcome to the Creative Age - Bananas, Business and the Death of Marketing - Mark Earls
This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we...... more
This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology. ... less
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