Relationship Marketing has been written in a highly accessible way to ensure clear understanding and ignite the reader's interest.
Non-Fiction - Business & Finance - ISBN: 1405846348
Recaps the factors that impacted the advertising industry in the late 1990s, and gives you advice on how to best position yourself, your work, and your business.
Non-Fiction - Language & Linguistics - English - ISBN: 1405812869
Non-Fiction - Sales & Marketing - ISBN: 1904879187
Non-Fiction - Finance - ISBN: 0273654357
Non-Fiction - Finance - ISBN: 0273723782
Business opportunities in China, Russia, East Asia and Eastern Europe, including Turkey, offer increasing rewards if you get it right - and disaster if you get it wrong.
Non-Fiction - Sales & Marketing - ISBN: 0077104188
A work on the subject of relationship marketing and CRM that presents an analysis of relational approaches to marketing where the three words relationships, networks and interaction are king. It addre...
Covers various buzzwords within marketing and consumer behavior: building brand cultures gender ethics sustainable marketing and, the green and the global consumer. This book locates the development o...
The definitive reference guide for developing, launching, and rolling out a new product Each year, thousands of new products are introduced to market. Most fail. What's worse is it doesn't have to be ...
The scientific debate of recent years about option pricing with respect to fractional Brownian motion was focused on the feasibility of the no arbitrage pricing approach.
Edition: 6, Paperback, McGraw-Hill Higher Education
The bestselling "Foundations of Marketing" by David Jobber and John Fahy is back in a contemporary and engaging third edition.
Explains how to become a distributor, develop a marketing plan, recruit and train a distribution network, and maximize downline income.
Non-Fiction - Business & Finance - ISBN: 470504544
Along with the rapidly changing marketplace, traditional persuasion and influence techniques need to change in order to reflect what works today. Infiltration Marketing reveals the latest mass influen...
Written to be an indispensable handbook for all affiliate managers and merchants, alike, this work provides practical answers to common (as well as not-so-common) questions. It also gives usable ideas...
The latest tips on green marketing and sustainable business strategies Forget greed green is good. Today's cutting-edge businesses understand that making the world a better place can also be a great w...
Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country b...
Non-Fiction - Sales & Marketing - ISBN: 0750680652
Non-Fiction - Company Histories - ISBN: 0071364145
This book, the leading text for students in international marketing, adopts a strategic approach reflecting the importance of multinational corporations.
Authored by a well-known figure in the field. Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising.
Covers the fundamental aspects of the marketing process. This title reveals 110 of the world's most successful companies' step-by-step strategies, marketing tools, and tricks of the trade. It includes...
How to skyrocket your profits - a treasure trove of a book crammed full of time-tested strategies and techniques to help you to get more customers, get more out of your customers and to keep them comi...
Non-Fiction - Company Histories - ISBN: 0195125738
This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in deta...
Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral activity.
This book is for newly qualified and well established therapists in all branches of complementary therapy.
businesstobusiness marketing ean 9781446273722 title businesstobusiness marketing sku st 1446273725 product category books comics magazines binding hardcover author ross brennan louise e canning raymo...
The Second Edition of this bestselling B2B marketing textbook offers the same accessible clarity of insight, combined with updated and engaging examples. Each chapter contains a detailed case study to...
This exciting new title provides a comprehensive introduction to the main theoretical and managerial issues of B2B marketing. It raises readers' awareness of the significance of B2B marketing in moder...
Is there really a difference between business-to-business(B2B) marketing and consumer marketing? This work helps students answer this question by examining views that argue B2B marketing is simply a v...
Easy to use web site. Works well in quiet markets
High failure rate of automatic trades. No stop-loss. Buy/sell prices carry a margin.
May be difficult in deciding on what spec to have
So much to see, great variety of food, some fantastic gifts to be found, under cover.
Too much to see in one day