The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies - Kaye Sung Chon
How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world and what strategies will...... more
How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world and what strategies will they use to continue their growth? This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains' growth strategies. It explains in-depth how and why the largest worldwide hotel chains achieved dominant international status and shows how to forecast future developments. Authentic international examples in every chapter bring theoretical concepts into sharp focus. The Growth Strategies of Hotel Chains: Best Practices by Leading Companies is comprised of thirteen chapters, each divided into two parts. The first part sets forth the theory behind an important aspect of growth strategy. The second part of each chapter brings these theoretical arguments to life with specific case examples. For example, in the chapter on franchising, the ten largest hotel franchise businesses in the world are discussed in detail including their actual fees and how they function, with helpful commentary on each. This format, designed with educators' needs in mind, is consistent throughout the text. Charts, tables, and figures make complex information easy to access and understand. The Growth Strategies of Hotel Chains: Best Practices by Leading Companies examines: the question of diversification vs. specialization vertical, horizontal, and diagonal integration acquisitions, mergers, and strategic alliances franchise contracts, management contracts, leaseholds, and ownership branding and globalization why European chains usually expand via property acquisitions and rentals while most American chains prefer management contracts and franchisingPacked with information yet written in language that students and hospitality executives can understand, this unique, comprehensive textbook deserves a place in every teaching/training/professional library.
Advantages: Lighthearted, easy watching, cute dogs Disadvantages: none, if you take it for what it is
...a selection of DVDs, including ?Hotel For Dogs.? Prior to this I had never even heard of this film but quite fancied watching a film last night and as my husband is currently abroad with work (he would never watch something like this) decided to try this one out.
About the film
?Hotel For Dogs? is an American children?s comedy which was released in 2009 by Nickelodeon and Dreamworks Pictures. It is...
Advantages: Beautiful design, relaxing, great ammenities, excellent food/drinks, outstanding service Disadvantages: None
...I stayed at Aqua Blu hotel for 7 nights from 01 September 2013 with my boyfriend. I wanted a modern boutique hotel close to Kos Town and I found a few options but Aqua Blu was my favourite. It only opened in 2012 yet already had very positive reviews online. The hotel is for adults only and is located in Lambi which is close to Kos town and is a relatively small hotel which also has a spa...
Advantages: A classy and comfortable hotel in the centre of Georgetown. Disadvantages: The holiday stay goes far too fast.
...The Eastern and Oriental hotel Penang.
I have already written a piece about the Eastern and Oriental hotel in Penang however what I am about to write about is the Victory wing of the hotel which is a new wing that has been practically rebuilt in a more modern style hotel. This time the stay is in complete contrast even though it is still an extremely luxurious experience. On our previous...