Oh, you can just imagine it. Two creative types, probably on some design agency jaunt, sipping absinthe on Paris's left bank and impressing each other with...... more
Oh, you can just imagine it. Two creative types, probably on some design agency jaunt, sipping absinthe on Paris's left bank and impressing each other with their crazy ideas about life and work. Paul Dickinson and Neil Svensen believe that beauty can apply to more than just poems and sunsets--corporations can be beautiful too, they suggest. These creative types love to dream. But what if they could also demonstrate that "beautiful corporations" could increase profits with a combination of image and message? Not so crazy now, these young aesthetes. Beautiful Corporations is not your average business book. To be completely superficial, it looks amazing--but then it would have to, really, the medium is definitely the message. But it's not all style over substance. Dickinson's ideas (he wrote the text, Svensen handled the design) are grounded firmly in reality and stem from the intangible but acknowledged fact that a strong sense of identity and purpose can be the difference between success and anonymity. "In business, attraction fuels transactions and profits", he claims. Beautiful Corporations is crafted with real vision and a wonderful understanding of design and popular culture but the concepts are underpinned by solid case studies and reference to "real life". Kwik Fit will probably never appear in the same book as Kate Moss again. Other examples include B&Q, Tesco, M&S, BT, Lloyds TSB as well as the Nikes and Calvin Kleins of this world. Dickinson argues convincingly for the link between "beauty" and profits. He handles aspects of corporate style, the impact of design and suggest ways for businesses to get in shape for the future. Ultimately, Beautiful Corporations avoids shallow image-mongering by focusing on customer trust and introducing a wider definition of beauty that encompasses sustainability and social responsibility. Looks are important but it's personality that counts. Beautiful Corporations is a brave book on a complex and hazy subject. Ambitious organizations should be queuing up to ask, "Does my bottom line look big in this?". --Iain Campbell
Advantages: Check your account anytime, access features any time Disadvantages: None so far
...I have been with Lloyds TSB for many years,and have to say that, for the most part, they have been pretty good with me, but the purpose of this opinion is not to rate TSB, rather to rate their internet banking service.
Joining is pretty straight forward,you fill out an on-line form, and Lloyds TSB susequently send you a form in the post with your personal details and activation code.This is...
Advantages: Easy way to keep track of finances Disadvantages: Can be slow at times
...Lloyds TSB internet banking lets you manage your finances, apply for loans, credit cards, mortgages & pay off bills from home or anywhere with internet access.
It seems very secure, you have a 9 digit username which is randomly given to you to prevent people guessing then you have a password which much be more than 6 digits & preferably a mix of letters & numbers. You then also have to enter...
Advantages: Online Loans very quick, easy and hassle free Disadvantages: Possibly too easy to get your hands on the cash
...one company to the other and only amounted to pennies difference each month.
Having realised the actual cost element was virtually identical i decided that my other requirement was the firms reputation and also the ease of actually using their website. Due to banking with Lloyds TSB i decided that they would be my first point of call to obtaining the car of my dreams that i would drive off into...